ASU Virtual Global Immersion

MBA March 30 - April 22, 2021 
Global Business in Japan

The Itinerary

Program Orientation
  • Outline structure of virtual experience
Introduction to Japan
  • General cultural introduction
  • Business cultural introduction

March 30


March 31

Business Visit: US Commercial Service at the US Embassy of Japan
MODULE 3 & 4
Survival Japanese Language Lesson
  • Learn how to introduce yourself in Japanese
Martial Arts and Bushido
  • Demonstration of a martial art native to Japan

April 1

MODULE 5 & 6

April 6

Business VisitSony Japan​​
Live Virtual Tour of Kyoto with Local Guide
  • Yasaka Shrine & Kiyomizu Temple
MODULE 7 & 8
Hiroshima Peace Memorial Museum Presentation  
  • Hiroshima Legacy Successor Testimony
Japanese Students Peer Teams A-bomb Discussion (TBD)
  • Peer team group discussions

April 7


April 8

Business VisitCoca Cola Bottlers Japan​​
Faculty Check In
  • Debrief concepts and small group discussions

April 13

MODULE 11 & 12

April 14

Business Visit: Kawasaki Heavy Industries 
Live Virtual Tour of Himeji with Local Guide
  • Himeji Castle

April 15


April 20

Business Visit: Adidas Japan 
Business VisitWeber Grills Japan​​
Faculty Check In
  • Debrief concepts and small group discussions

April 21


April 22

Shodō Lesson 
  • Try your hand at Japanese calligraphy
*itinerary subject to change,
programs will be conducted using Zoom 

About the Modules


Module 1  

Introduction to Japan

Discuss culture

The culture of Japan stands as one of the leading and most prominent cultures around the world, mainly due to the global reach of its popular culture. Japan has a fascinating and multifaceted culture; on the one hand it is steeped in the deepest of traditions dating back thousands of years; on the other it is a society in a continual state of rapid flux, with continually shifting fads and fashions and technological development that constantly pushes back the boundaries of the possible. Ranging from Japanese food culture to traditions like tea ceremony and martial arts, Japan has a wide array of cultural phenomenon that are distinctly Japanese.

Discuss business

Learning business etiquette in Japan is essential for anyone hoping to do business with the world’s second largest free economy. With the United States being characterized as a “loose” country and Japan often thought of as a “strict” country, expectations of what is culturally acceptable in Japan are much more defined and structured.


Module 3

Basic Language Lesson

Japanese, known in Japanese as Nihongo, is the sixth most spoken language in the world with more than 99% of Japan’s population speaking it. Some dialects are still used in certain areas, particularly in Kyoto and Osaka, but standard Japanese, based on the speech of Tokyo, has become more popular through the use of television, radio and movies. While many Japanese people speak English, it is seen as a sign of respect for their culture and the people you interact with when you attempt to speak Japanese.

Image by Bernd Viefhues

Module 4

Martial Arts and Bushido

Learn the theory and practice of Bushido, "the way of the Samurai" and different styles of martial arts in Japan. What Japanese martial arts have you seen or heard of before? Our speaker will be referencing the sources of seven virtues of Bushido. Make sure to wear flexible pants or shorts for some fun interactive activities! 


Live Virtual Tours

Live Virtual Tour of Himeji

This virtual walking tour will open your eyes to the architecture of the past. Reveling in these ancient structures will allow you a small glimpse into the heart of Japan. Steeped in history, Kyoto is home to roughly one quarter of Japan's national treasures, countless shrines and temples, and seventeen sites recognized by UNESCO as World Heritage Sites. Kyoto's rich and colorful history, combined with its geographic and climatic factors, has created a city with a very unique blend of tradition, culture, and industry

Live Virtual Tour of Himeji

Himeji Castle is a hilltop Japanese castle complex situated in the city of Himeji. The castle is regarded as the finest surviving example of prototypical Japanese castle architecture, comprising a network of 83 buildings with advanced defensive systems from the feudal period. Explore the castle grounds virtually, as you avoid the traps, mazes, and ninja to reach the top!

Virtual Tour Modules

Image by Kenn Reynon
Image by Paul Blenkhorn @SensoryArtHouse

Module 7


Hiroshima Peace Memorial Museum Presentation

The Hiroshima Peace Memorial Museum is dedicated to educating visitors about the bomb. The Museum has exhibits and information covering the buildup to war, the role of Hiroshima in the war up to the bombing, and extensive information on the bombing and its effects, along with substantial memorabilia and pictures from the bombing. Hear the narratives of those that experience the use of nuclear weapons first-hand.


Business Visit Modules

Business Visits

Visit with the local and multi-national companies in Japan to learn about the local economy, bright spots, and the chal­lenges of doing business in Japan. Students will have the chance to meet with local executives to deepen their knowl­edge of international business in Japan. Get a behind the scenes look while investigating how companies in Asia are operating, adapting, and being creative in these challenging times

Image by Andre Benz
Image by Gaelle Marcel

Module 9


Japanese Cooking Lesson

Learn how to make an authentic Japanese meal with our instructor! This is an informal activity so just enjoy yourself and let the joys of cooking with friends take over. Hopefully, this lesson will give you a newfound respect for Japanese cuisine and maybe even a new favorite meal to cook while entertaining your friends and family!


Module 13

Coping with the Economic Impact of Natural Disasters in Japan

Japan is particularly vulnerable to natural disasters because of its climate and topography. The country has gone through thousands of years of natural disasters, affecting its economy, development, and social life. Learn and discuss about the national character of Japan through the lens of how they respond to natural disasters.

Image by Sunyu Kim

Module 16


Shodō Lesson 

Shodō  (pronounced shou-doh), Japanese calligraphy, is one of the oldest traditional artforms in Japan. Watch and learn from a Japanese calligraphy master on the proper use of brush and ink on paper, different calligraphy styles, and techniques.